Creative, Strategy, Data, and everything Digital
I'm the Digital Strategy Director for Stream Companies, a US Top 50 Privately Owned integrated advertising agency in Philadelphia. What I focus on is helping my clients learn who they need to reach, where they need to reach them, and how to connect with them emotionally in a way that drives Sales, Conversions, and better/bigger bottom line.
Previously, I founded and ran Maiden Media Group for 4 years, a small 10 person strategic creative agency out of Philadelphia.
Maiden Media Group was acquired by Stream Companies which joined our team to a 90+ person organization that has a great track record for results-driven, award-winning work. Our clients got unprecedented access to talent and services, and our team is now able to apply themselves to even more accounts and deliver the unique strategic creative work that's helped us come so far.
Previously to all of this experience I worked at Unilever within the Digital Marketing Services group. Having worked on brands such as Axe, Suave, and Ben & Jerry's, my responsibilities included execution of digital campaigns, agency selection, evaluation and reviews.
Upcoming & Recent Speaking
[UPCOMING] Driving Sales Executive Summit 2015, Bellagio, Las Vegas NV - Explore more info
National Automotive Dealers Association, Moscone Center, San Francisco, CA | Watch VIdeo | Read Blog | Download Slides
Digital Dealer 17 - The Mirage, Las Vegas, NV | Watch Video | Read Blog | Download Slides
Digital Dealer 16 - Harrahs - Atlantic City, NJ | Watch Video | Read Blog | Download Slides